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Caliber Car Wash - Case Study
Investment period: 2020 - 2022
Headquarters: Atlanta, GA
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Company Overview
Multi-unit operator and developer of express car washes. Founded by Danny York and Mac McCall
Investment Thesis
Introduction of new express tunnel technology for car washes provided a more efficient wash at a cheaper cost
Shift to the express tunnels paved the way for a membership revenue model, providing consistent, recurring revenue
Eagle Value Creation
Institutionalized practices around new unit development, data analysis, financial reporting, and grand opening marketing
Built a cohesive team at the Corporate level that provided ongoing operational support to the rapidly growing base of open and pipeline locations
Improved 4-wall metrics
Doubled open units in under a year
Quadrupled the number of units in development
Increased EBITDA by over 150%
Grew founder’s rollover equity by over 5x